In-Mold Labeling: The Future of the Packaging Indu
What is in-molding labeling ? What are the benefits of it? Does the industry have potential? What are the analysts saying? Bear with us as we find out!
In-mold
labeling is a merchandising technology used to label commercial products. This
tech is used for packaging canisters, bottles, boxes, cases, and containers.
This is an automated system. IML system eliminates any need for post-production
labeling.115%'>Generally,
papers and plastics are used for manufacturing. The label plays a vital role in
the marketing of the product. After being labeled, the product is delivered as
a pre-garnished commodity. 115%'>There
are several ways to conduct the process. One is using vacuum and compressed air
to handle the labels. It also uses electricity in some cases. Labels are
generally laminated paper or similar materials. When static electricity is
used, electrodes charge a label while it is being delivered to the machine. The
label is placed on the tool and released when the product comes into the
designated zone. After that, the label wraps around the product itself.115%'>Benefits
of Using In-Mold Labeling Technology115%'>One
of the critical advantages of IML technology is that the label is of high print
quality and more excellent resolution. It is recyclable as well. Another perk
is that it is immune to all kinds of scratches. The performance does not
decline under the high- humid condition. It is not liable to spots. The labels
are waterproof as well. It also has long-lasting workability. Translucent
labeling is attractive too. 115%'>Companies
are using this label in various daily use products. Some of them are beverage
canister, shampoo bottles, soda bottles, drug containers, chemical products,
and much more. One reason why firms use this system is that it keeps the cost
down. However, the production time may be prolonged. It is a small market at
this moment. But analysts predict it has enormous potential.115%'>If
we laminate the labels, it becomes more durable. This also means the product is
resistant to fading or scuffing. They provide support on thin films. The beautiful
decoration is always appreciated. IML technology eliminates manual labor well.115%'>This
modern technology allows a product to present itself in a way that traditional
labels will not. Business operators can customize packaging. They can add a
personal touch to any commodity. 115%'>In-mold
labeling enhances sustainability, as well. The in-mold labeling leaves a
permanent mark on the product. So, there will no question of its existence. For
litigation purposes, it is a very crucial point. This benefit is not found in
traditional coatings. There is no finishing work needed after post-production
as well. Cellphone, notebook, and computer manufacturers have taken a keen
interest as well. It’s because of the more excellent wear resistance. It is
better than spray painting or pad painting. 115%'>Why
Should You Invest in In-Mold Labeling?115%'>The
demand for in-molding labeling – as known to Bos Dimex is ever growing and increasing
day by day. This is especially visible in the food and beverage industry.
Consumers in the F&B sector, like decorative packaging. It attracts them.
Therefore, in the coming years, the F&B industry will be a regular customer
of in-molding technology. 115%'>For
now, the investors have not taken attention to this field yet. But as the world
goes into automation, we expect the in-mold labeling market to take off.
Analysts are predicting a boom in the market as well. We here at Bos Dimex are of
that opinion. 115%'>Managers
don’t want the hassle that comes with manual labor. They have to pay for the
employer’s insurance. It’s a logistical nightmare. Of course, before using
technology, the managers need to make sure they are adequately prepared. But
after installing the machines, it’s a smooth operation. 115%'>There
is a reasonable amount of growth in digital countries, as we have seen. The
emerging countries want to use this technology because it will help them
ingratiate with the modern world. 115%'>Another
market driver is the sustainable material. Because of environmental concerns, a
more considerable emphasis is being put on sustainability. 115%'>Current
Situation & Market Analysis115%'>The
market for IML technologies is forecasted to grow at a CAGR of 4.54%. CAGR
stands for compound annual growth rate. It is a matric to judge a specific
industry. 115%'>By
the end of 2020, the total market share of in-mold labeling systems is
predicted to be US$ 3.23 billion. In 2015 it was only US$ 2.58 billion. We can
see that there has been significant growth in the last five years. 115%'>However,
this is primarily due to the North American markets. They have seen a boom.
Most of the growth opportunities are there, and the confidence in many European
countries is low. 115%'>But
this was previously not the case. It was quite attractive early on. But now
there is a concern for high penetration levels of the machine. However, it is
still the largest single market for IML production. 115%'>Growth
in the African and Middle Eastern markets is satisfactory. But they will suffer
from poor infrastructure and political instability. Another factor is they have
started late. They will possibly lag. 115%'>Chinese
and Indian markets are doing well. China can compete with the USA. But for now,
America remains the top dog in this industry. 115%'>According
to analysts, the complex supply structure is a deterrent to the investors. But they
also added that it is a potent industry. So, the whole scenario can be changed
in a very short time. The emerging markets in Latin America, China, and India
will increase the total global market share to $4 billion by 2030. 115%'>Bottom
Line115%'>Printed
labels are gaining popularity fast because it is a direct marketing and
branding tool. With creative work, it can appeal to consumers’ tastes. For
religious, cultural, and national festivals, the label can be customized as
well. Promotional offers and others can be conducted as well via the labels. 115%'>Less
labeling cost is enticing for any business. IML process eliminates any post-production
activity. 115%'>First,
the in-mold technology was used for a particular shampoo brand. Now it is being
used for various products. It is quite possibly a sleeping giant. As we move
closer to a digital world, its true potential will be unlocked soon.